Beautiful Plastic


In a nutshell:

In a world shunning the use of plastic, this movement embraces it’s beauty and uses plastic as a primary design feature. Often being used as a packaging element, its transparent qualities allow the contents to be the center stage, while adding an element of texture and shimmer. In a digital world, the movement reveals a desire for something more real and physical. Is flat design dead?

A bit more:

Plastic has had a bad rap in recent times and duly so. However, regardless of it’s environmental impact, it’s effect on the modern world is undoubted and represents a shift in production techniques and modern industry. Plastic is synonymous with modern times… for good and bad.

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